Just like every December, we’re bringing you Staffino Wrapped. But this year, it’s a little different. Instead of highlighting customers’ achievements through Staffino—such as who they rated the most, where the feedback came from, or who received the highest scores—this edition takes a look at what Staffino itself accomplished in 2025.
Check out the milestones we reached, the innovations we launched, the events we hosted, and the ways we expanded our CX platform and impact.
Staffino 2025 Wrapped: 12 Months of CX Achievements
Let’s take a look at everything we managed to achieve together in 2025:
We kicked off 2025 with exceptional momentum, making it our strongest feedback month of the entire year.
A remarkable 600,000 pieces of customer feedback flowed in from clients across multiple industries, providing teams with a robust foundation of insights and setting the pace for a truly data-driven year of CX improvement.
We launched the Staffino Wisdom Hub, a complete knowledge and training centre for CX professionals.
This new learning platform helps teams maximise the benefits of the Staffino CX platform and feedback insights, and translate theory into practice. Read more about Staffino Wisdom Hub here.
Our AI Topic & Sentiment Analyser was rolled out to most of our clients in a single month, unlocking faster and smarter interpretation of open-ended feedback.
In March alone, the AI tool automatically analysed over 20% of all customer feedback collected that month, identifying key themes, sentiment trends, and emerging issues—work that would traditionally take analysts weeks to process manually.
In April, we introduced a new feedback channel, Website Feedback Surveys. We launched the first implementation for Viessmann in the Czech Republic and immediately started receiving valuable website feedback, followed by a steady flow of insights in the months ahead.
This rollout marked an important expansion of Staffino’s multi-channel feedback ecosystem and opened the door to deeper, more actionable digital CX insights.
In May, we hosted our 8th webinar in a row, titled “Engage Customers Smarter & Sell More with AI”. The session brought together dozens of CX professionals who explored practical AI-driven use cases, exchanged insights and discussed how to turn feedback into measurable business impact.
It became one of our most well-received sessions so far. For those who missed it, here is the full recap and recording.
In June, the average NPS across our client base reached a historic high of 62%, marking a significant milestone in customer loyalty and service quality for many.
This achievement reflects that more and more teams are embracing continuous NPS monitoring and turning insights into meaningful frontline actions and long-term CX gains.
In July, we celebrated the creation of our 700th organisation in Staffino since the platform’s launch!
Reaching 700 organisations is not just a number. This milestone marks the continued growth of our client base and the increasing trust in Staffino as a go-to solution for collecting and acting on customer feedback.
In August, we concluded the first official pilot of GP stars, our feedback channel integrated directly into Global Payments terminals. The pilot ran from May to August 2025 in BENU Pharmacies across Slovakia and collected over 100K of real-time in-store feedback entries.
The pilot showed how feedback can be captured with zero extra steps, directly at the point of service, and highlighted the impact of staff engagement on response rates.
September marked one of the biggest milestones in the history of Staffino. We received our 100,000,000th piece of feedback!
It’s an incredible moment that shows just how much customer insight has flowed through Staffino since day one, and it’s a great reason for the whole team to celebrate.
In October, our CX management platform reached 2.5 million users since its launch, including managers, frontline employees, and other key team members.
This milestone shows just how many people are actively using Staffino every day to capture insights, improve customer experiences, and make real-time decisions across organisations.
We hosted our first-ever Staffino Roundtable, an exclusive CX networking and discussion event! It brought together CX leaders from across Slovakia and the Czech Republic to explore the theme “How to Face CX Challenges in 2026.”
The invited CX experts engaged in in-depth discussions, shared experiences, and explored actionable strategies for improving customer experience in the coming year.
In December, we reached an important milestone in how companies use Staffino to gather targeted insights. Since 2021, our clients have launched 1,500 feedback campaigns, each designed to capture customer experience in a specific use case or journey.
Some organisations run a single, high-impact feedback campaign, while others operate dozens across different touchpoints, creating a rich ecosystem of structured CX data.
Wrapping Up
2025 was a defining year for Staffino. We reached new records in customer feedback volume, launched powerful new features, expanded our feedback channels, hosted our first signature events, and celebrated milestones that were years in the making.
Thank you for being part of our journey! We’re excited for 2026 and everything we’ll accomplish, improve, and discover together. 💚
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